A throw away comment from Oviya on Bigg Boss Tamil yielded memes, a rise in TRPs and now a Tamil song. Yuvan Shankar Raja and Anirudh collaborated for the song, and will feature in Jai’s horror attempt – Balloon.
A teaser for the song was released recently, and has promptly gone viral. This is not surprising of course, considering its origins.
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YSR is back and he’s clued in to the sort of music Anirudh is making. And so, there’s a lot of techno beats and EDM. It’s all hip and energetic, and is sure to be the song of choice in numerous pubs across the city. Of course, its popularity depends on the way the full track has been engineered. The one-minute teaser might be intriguing, but based on Yuvan’s recent record, the full track could go either way. It can reflect the teaser we’ve all heard and appreciated, or take a turn for the worse.