Loki, the Disney+ and Marvel web series starring Tom Hiddleston, which concluded its first season on Wednesday, featured the Hindi song Swag Saha Nahi Jaye from the 2018 film Happy Phirr Bhag Jayegi in its finale.
The final episode began with the voices of several Marvel characters and real people set to images from the Marvel universe among others. MCU characters like Falcon, Wasp, Black Panther, Ant-Man, Black Widow, Star-Lord, Thor, Captain America, Hank Pym, Captain Marvel, Loki, Korg, Classic Loki, Vision and Sylvie, can be heard followed by voice clips from Alan Watts, Neil Armstrong, Greta Thunberg, Malala Yousafzai, Nelson Mandela, Ellen Johnson Sirleaf and Maya Angelou.
Amidst the audio-visual segment that lasts for around 40 seconds, the song featuring Sonakshi Sinha is played for a couple seconds, interspersed with other voices. The song is also mentioned in the credits at the end of the show.
Composed by Mudassar Aziz, Swag Saha Nahi Jaye is sung by Sohail Sen, Shadab Faridi and Neha Bhasin.
Loki is a Marvel spin-off series that premiered its first episode on June 9. Alongside Hiddleston, it features actors Gugu Mbatha-Raw, Wunmi Mosaku, Eugene Cordero, Tara Strong, Owen Wilson, Sophia Di Martino, Sasha Lane, and Jonathan Majors. The last episode also included an announcement that the show will be returning for a second season.
This is not the first time that Indian songs, especially Hindi ones, have featured in Hollywood films and series.
The 2016 film Deadpool, starring Ryan Reynolds, played the popular Raj Kapoor song Mera Joota Hai Japani in the background during the superhero’s conversation with an Indian-American cab driver.
Jim Carrey and Kate Winslet-starrer Eternal Sunshine of the Spotless Mind (2004) featured two of Mohammad Rafi’s songs in the background in one of the scenes.
Kishore Kumar’s Lehron Ki Tarha Yaadein plays in the background when actor Simon Pegg walks into a departmental store in the 2004 film Shaun of the Dead.