The makers of Love Story, the upcoming Telugu romantic drama film which was slated to release theatrically on April 16 in Telugu, Malayalam, and Kannada, have postponed its release due to the recent surge in Covid-19 cases, the makers announced in a press conference on Thursday.
The new release date of the film has not yet been announced.
The film, which features Naga Chaitanya and Sai Pallavi in the lead roles, has been written and directed by filmmaker Sekhar Kammula. Love Story is produced by Sekhar’s production banner Amigos Creations and Sree Venkateswara Cinemas LLP. The film’s technical crew consists of Pawan Ch as the music composer and cinematography by Vijay C Kumar. The film’s editor is Marthand K Venkatesh.
Clicks from the Press Meet About the Postponement of #LoveStory@chay_akkineni @sai_pallavi92 @sekharkammula @pawanch19 #AmigosCreations @adityamusic @AsianSuniel @gskmedia_pr pic.twitter.com/hKLumKWPKN
— Sree Venkateswara Cinemas LLP (@SVCLLP) April 8, 2021
Speaking at the press meet, Sekhar said, “We waited for a year to release the film due to the pandemic. But during post-production, we consulted the distributors and got know that Covid-19 cases are increasing. After consulting with everyone, we thought it would be best to postpone the release. We have been getting a good response for the audio we released earlier.”
The director added that the the film will release “as soon as possible” and the team has been looking for the “closest best date when normalcy returns”.
Talking about the film’s postponed release, Naga Chaitanya said, “In recent days, there has been a spike in number of cases. At a time like this, we thought it will not be right to release the film. Be it mine or Sekhar garu’s films, family audiences have made them a huge success. Hence, it is not right for us to expect the family audience to come to theatres to watch the film now. Health is the priority now. We will decide on the next best date.”
Speaking to Silverscreen India, the film’s publicity manager Srinivas said, “The release date cannot be confirmed now due to the Covid-19 situation. But, the film will be simultaneously released in all languages and will have a pan-Indian release.”
Srinivas added that while the Tamil version will skip a theatrical release and directly debut on a streaming platform, the Kannada and Malayalam versions will release in theatres.
“Love Story’s Telugu version will release on Aha Video subsequently,” he said.
Both the Telugu-speaking states- Andhra Pradesh and Telangana- recorded a spike in Covid-19 cases. As per Thursday’s medical bulletin, Telangana witnessed 2,055 positive cases, the highest the state had recorded in seven months, while Andhra Pradesh on Thursday saw 2,558 positive cases, the state’s highest since November 2020.