Kangana Ranaut-starrer Thalaivii, which was released in theatres on Friday in Tamil, Telugu, and Hindi, managed to collect Rs 4.75 crore over the weekend, according to a report in Box Office India.
The report states that the Hindi version of the film collected around Rs 1 crore during the three days.
While the Tamil version of Thalaivii was the saving grace for the producers, the Telugu version was overshadowed by the film Seetimarr, starring Gopichand and Tamannaah.
Thalaivii, based on the life of former Tamil Nadu Chief Minister J Jayalalithaa, opted for a two-week screening window in theatres before the OTT premiere of its Hindi version, while the Tamil and Telugu versions will get a four-week run in theatres before premiering on OTT.
Due to this decision, multiplexes like PVR and Inox refused to screen the Hindi version of the film and had appealed to the makers to increase the theatrical window. However, the producers did not budge. As a result, Thalaivii, which would have normally released in around 40 cinemas in Delhi, released only in around 10 cinemas.
According to the BOI report, the best numbers for Thalaivii came in for the Tamil version, which picked up around Rs 2.75 crore in Tamil Nadu and Rs 50 lakh in other places (mainly Bangalore).
Recommended
It even managed to earn more in Chennai than the Tamil film Laabam, starring Vijay Sethupathi and Shruti Haasan, which released a day earlier on Thursday. According to the report, Laabam, which had a wider release than the Kangana Ranaut-starrer in Tamil Nadu, collected only Rs 4 crore over four days.
Earlier, talking to Silverscreen India, trade analyst Akshaye Rathi had said that Ranaut has the ability to carry projects that can make big numbers. He also stated that Jayalalithaa being one of the most charismatic leaders of Tamil Nadu would help the film. “Considering the pandemic situation, the consumer behaviour is very unpredictable. In the aftermath of Covid-19, people are making more impulsive decisions with respect to recreation and thus, we cannot make assumptions about the box office yet,” he said.